Product: Ballet Jorgen Canada
Background Information: Ballet Jörgen Canada is recognized for the innovation, warmth, humour and beauty in its works. For 25 years, the organization has sought to advance the art and appreciation of ballet and Canadian choreography through performance, educational experiences and outreach.
Current Market Condition: The main market condition is for everyone that enjoys to view a play as in the Theatre. As this play represented ballet.
Mission Statement: The main mission statement is the fact that more people can be able to view the event to the Romeu & Juliet on the Centrepoint Theatre.
Media: The Organization conveys their messages though their Blog and website, Facebook and Twitter. And they publish their annual reports, newsletters and financial statements online.
Competitors: The National Ballet of Canada, Shn Yun, The Next Step Live On Stage, Shaping
Target Audience: People between 20 to 45 of age.
GOAL/OBJECTIVE: To indicate people that a special event of the Ballet Jorgen is going to be available to view soon.
Creative Idea: Ballet is a profession of art so the characters are the mistery of the play of the Ballet Jorgen event.
